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As one of the largest predators to have ever lived, megalodon captures people's imagination - and for good reason. But was this apex predator simply a beefed-up great white shark, and is it still lurking in the dark depths of the ocean?
Emma Bernard, who curates the Museum's fossil fish collection (including fossil sharks), helps separate fact from fiction.
The earliest megalodon fossils (Otodus megalodon, previously known as Carcharodon or Carcharocles megalodon) date to 20 million years ago. For the next 13 million years the enormous shark dominated the oceans until becoming extinct just 3.6 million years ago.
O. megalodon was not only the biggest shark in the world, but one of the largest fish ever to exist. Estimates suggest it grew to between 15 and 18 metres in length, three times longer than the largest recorded great white shark.
Without a complete megalodon skeleton, these figures are based on the size of the animal's teeth, which can reach 18 centimetres long. In fact, the word megalodon simply means 'large tooth'. These teeth can tell us a lot, such as what these massive animals ate.
Emma explains, 'With its large serrated teeth megalodon would have eaten meat - most likely whales and large fish, and probably other sharks. If you are that big you need to eat a lot of food, so large prey is required.' This would have included animals as small as dolphins and as large as humpback whales.
We have other evidence of megalodon's feeding habits in the form of fossilised whale bones. Some of these have been found with the cut marks of megalodon teeth etched in the surface. Others even include the tips of teeth broken off in the bone during a feeding frenzy that occurred millions of years ago.
In order to tackle prey as large as whales, megalodon had to be able to open its mouth wide. It is estimated that its jaw would span 2.7 by 3.4 metres wide, easily big enough to swallow two adult people side-by-side.
These jaws were lined with 276 teeth, and studies reconstructing the shark's bite force suggest that it may have been one of the most powerful predators ever to have existed.
Humans have been measured with a bite force of around 1,317 Newtons (N), while great white sharks have been predicted to be able to bite down with a force of 18,216N. Researchers have estimated that megalodon had a bite of between 108,514 and 182,201N.
Most reconstructions show megalodon looking like an enormous great white shark. This is now believed to be incorrect.
O. megalodon likely had a much shorter nose, or rostrum, when compared with the great white, with a flatter, almost squashed jaw. Like the blue shark, it also had extra-long pectoral fins to support its weight and size.
'A lot of reconstructions have megalodon looking like a bigger version of the great white shark because for a long time people thought they were related,' explains Emma. 'We now know that this is not the case, and megalodon is actually from a different lineage of shark of which megalodon was the last member.'
The oldest definitive ancestor of megalodon is a 55-million-year-old shark known as Otodus obliquus, which grew to around 10 metres in length. But the evolutionary history of this shark is thought to stretch back to Cretalamna appendiculata, dating to 105 million years old - making the lineage of megalodon over 100 million years old.
'As we've found more and more fossils, we've realised that the ancestor to the great white shark lived alongside megalodon. Some scientists think they might even have been in competition with each other,' says Emma.
O. megalodon was adapted to warm tropical and subtropical locations around the globe. The species was so widely spread that megalodon teeth have been found on every continent except Antarctica.
'We can find lots of their teeth off the east coast of North America, along the coasts and at the bottom of saltwater creeks and rivers of North Carolina, South Carolina and Florida,' explains Emma. This is likely due in part to the age of the rocks, but also because they can easily be found on the sea floor allowing collectors to go diving for them.
'They are also quite common off the coast of Morocco and parts of Australia. They can even be found in the UK near Walton-on-the-Naze, Essex,' says Emma, although they are extremely rare in the UK and tend to be of poor quality.
Almost all fossil remains of megalodon are teeth.
Sharks continually produce teeth throughout their entire lives. Depending on what they eat, sharks lose a set of teeth every one to two weeks, getting through up to 40,000 teeth in their lifetime. This means that shark teeth are continuously raining down onto the ocean floor, increasing the chance that they will get fossilised.
Teeth are also the hardest part of a shark's skeleton. While our bones are coated in the mineral calcium phosphate, shark skeletons are made entirely from softer cartilage like our nose and ears.
So while the more robust teeth become fossilised relatively easily, only in very special circumstances will soft tissue be preserved.
Fossilised megalodon vertebrae about the size of a dinner plate have also been found.
'There is also a megalodon fossil found in Peru that apparently has the braincase and all the teeth, with a small string of vertebrae,' says Emma, 'although I have yet to see high-quality images of this specimen.'
This extraordinary fossil may help create a better picture of what these gigantic predators looked like.
We know that megalodon had become extinct by the end of the Pliocene (2.6 million years ago), when the planet entered a phase of global cooling. Precisely when the last megalodon died is not known, but new evidence suggests that it was at least 3.6 million years ago.
Scientists think that up to a third of all large marine animals, including 43% of turtles and 35% of sea birds, became extinct as temperatures cooled and the number of organisms at the base of the food chain plummeted, resulting in a knock-on effect to the predators at the top.
The cooling of the planet may have contributed to the extinction of the megalodon in a number of ways.
As the adult sharks were dependent on tropical waters, the drop in ocean temperatures likely resulted in a significant loss of habitat. It may also have resulted in the megalodon's prey either going extinct or adapting to the cooler waters and moving to where the sharks could not follow.
Megalodon is also thought to have given birth to its young close to the shore. These shallow coastal waters would have provided a nursery for the pups, protecting them from predators that were lurking in the open water, like the larger toothed whales. As ice formed at the poles and the sea level dropped, these pupping grounds would have been destroyed.
'No. It's definitely not alive in the deep oceans, despite what the Discovery Channel has said in the past,' notes Emma.
'If an animal as big as megalodon still lived in the oceans we would know about it.'
The sharks would leave telltale bite marks on other large marine animals, and their huge teeth would continue littering the ocean floors in their tens of thousands. Not to mention that as a warm-water species, megalodon would not be able to survive in the cold waters of the deep, where it would have a better chance of going unnoticed.