Cookies on the Museum's site
What are cookies?
Cookies are small text files that are sent to your computer by websites that you visit.
They are used widely to improve how websites work, such as enabling interactive features, and to provide information to website owners about how their site is used and how well it is performing.
These cookies let you use all parts of the Museum's website and remember the choices you make to give you better functionality and personal features. Without them, services that you’ve asked for can’t be provided.
Some examples of how we use these cookies are:
- Remembering if you visited the website before so that messages for new visitors are not displayed to you
- Recognising you when you sign into the Museum's online shop or recruitment portal
We use third party advertising cookies to track the actions of visitors to our site. That information lets us assess the effectiveness of our digital advertising and allows us to serve more relevant ads on third party websites.
This includes showing you adverts we think may interest you based on the pages you visit on our site, limiting the number of times that a given ad is shown to you, and removing those who have already bought tickets from any future ticket sales campaigns.
We may also use the information collected by these cookies to help inform how we communicate with other users with a similar web browsing profile to those who have visited the site.
These help us make sure that the website is working properly, fix any errors and let us try and assess new content and design ideas.
Setting your own cookie preferences
To set your own cookies preferences or to accept all of the cookies the Museum uses on its site please visit our cookie preference page.
How to reset your cookie preferences
Please reset your cookie preferences on our cookie preference page.
Last updated: 28 May 2021
Legislation about cookies
You can find information about all the cookies that we use on the Natural History Museum ("NHM") website ("The Site"), and our affiliated websites on this page.
- Read this website's terms and conditions.
- Find out more about our privacy notice.
- Your online choices: a guide to online behavioural advertising.