The LEGO Group

  • Our partnership

    The partnership between the Natural History Museum and the LEGO Group inspires children to learn about nature through play. We look to ignite their imagination by connecting them with nature, nurturing critical thinking skills and inspiring them to help protect our planet. 

  • Building a sustainable future together: Plants from Plants

    Our first co-created activity celebrated the launch of the LEGO Group's new LEGO elements made from sustainably sourced sugar cane. This product represented the first step in the company's aim to use sustainable materials in all core products by 2030.

    We created a three-day event at the Museum in August 2018 as part of a world-wide challenge, encouraging builders to create their own sustainable superhero inspired by hero character Plantus Maximus, and build a natural habitat fit for Plantus Maximus and his friends.

  • Mission to Mars: LEGO® Explorers

    LEGO life forms


    To continue our exciting partnership, we turned to one of the Museum's most exciting research areas: space. Using our science and LEGO educational WeDo kits, we created an immersive and playful workshop where pupils are tasked with building, coding and launching their own rover to explore a realistic Martian landscape.

    By integrating key aspects of the Design Technology, Computing and Science curriculum into this workshop, we created a fully immersive, engaging and fun learning through play activity.

    Mission to Mars: LEGO® Explorers Workshop was hugely successful with fantastic feedback from students and teachers alike. It has since been adapted and implemented with family and adult audiences showcasing the versatility and importance of LEGO brick-inspired education for everyone. To hear more about how schools can book onto the workshop, click here

  • LEGO® Life Forms

    Lego life forms


    Following the huge success of Mission to Mars and to celebrate the Museum's space season, we teamed up with the LEGO Group once again to engage even more audiences in space exploration. This time, we worked with LEGO Group designers to create four landscapes, each inspired by what science currently understands about exoplanets and moons.

    In a mass build event, we challenged families and community groups to use their imagination and predict what life might look like in other parts of the galaxy. Participants were asked to select one of  four landscapes and build their own LEGO® Life Forms, thinking about what adaptations they would need to be able to survive in those conditions. We even brought along some real Museum specimens to highlight the adaptations that living things have on Earth.

    Over two weeks we were able to engage with almost 10,000 children and adults. We also managed to involve multiple families in exciting conversations about different planetary landscapes, and we were thrilled to see so many of them working together and making memories through learning.  

    Meet some of our participants' very own creations!

    LEGO life forms


    Landscape environment: Ultraviolet Desert

    Adaptations: 'Very tall so that he can see far across the desert and the hills. His colours match the sand so that he can hide. If a tree does grow here he can reach it to eat the leaves. He has holes that blow out the hot air to keep him cooler.'

    LEGO life forms


    Landscape environment: Volcano and Ash

    Adaptations: 'Red so that he can hide well. The eyes move around so that it can look around for danger. Its skin is normally very hot and it’s thick because it is used to the lava which is why it is Prince of the Lava. It also looks friendly to make friends to keep it safe.'

    LEGO life forms


    Landscape environment: Twilight Rocky Mountains

    Adaptations: 'This is a fully grown adult protecting its young, hence the toothy exterior to ward off predators.  The jets of fire light the way in the dark and provide heat. The horns also glow in the dark. The young one has springs on the bottom of its feet to help it jump up the rocky mountains.'

    If you would like to learn more about adaptation and space exploration, have a go at creating your own LEGO Life Forms at home. We adapted LEGO Life Forms into a digital activity during the Museum's closure to ensure educational activities remained accessible for everyone at home.

  • Sharing expertise

    By combining the expertise of LEGO Play Agents and our own science educators, we created a range of inspiring experiences for builders of all ages to promote engagement with the natural world.

    The events brought together the LEGO Group and the Museum's passions and brand values, and fulfilled our shared aim to empower the builders of tomorrow to love and care for the natural world.

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At the LEGO Group we want to make a positive impact on the world for children.

Through the partnership with the Natural History Museum we aim to inspire children's imagination and creativity as well as an understanding of important sustainability issues.

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Tim Brooks

Vice President, Environmental Responsibility at the LEGO Group

Get in touch

Corporate Partnerships
Development Group
The Natural History Museum
Cromwell Road
London SW7 5BD
+44 (0)20 7942 5194

Our partnerships

Find out more about the Natural History Museum's corporate partnerships by reading our case studies.