Who do you think you really are? film press and media
Augmented reality brings extinct creatures to life
Watch this short clip of our state-of-the-art interactive film about evolution.
In 45 minutes 'Who do you think you really are' brings the story of evolution to life before your eyes, narrated by Sir David Attenborough. The complete film is on show to the public daily in the Darwin Centre Attenborough Studio.
This is the first time augmented reality - the blending of computer graphics into real life - is used in a high profile public space in this way.
Who do you think you really are? interactive film
Attenborough Studio
13.30 weekdays, 11.00 most weekends
During the film, which is projected on 3 large screens, visitors discover how we are related to dinosaurs, early humans and even bananas, interacting with the story using a unique handset.
Each personal handset enables the visitor to see creatures and objects from the film appear as if they are actually in the studio space. These can be followed around, highlighting a unique life-like presence.
This augmented reality experience includes computer-generated images (CGI) of Coelophysis, Homo erectus and an intricate tree of life.
Media visits to the interactive film
Please note that if you are a press cardholder and wish to view 'Who do you think you really are?', media tickets must be arranged with the press office in advance. Front of house are no longer able to accept generic media passes. For more information please contact the Press Office.
Press and media resources
Read the press releases about the 'Who do you think you really are?' interactive film and find out about its cutting-edge technology.
Press releases
Press images
Video footage
Please contact the Press office if you would like a copy of the above video clip for your website.
