3E29 Our vision | Natural History Museum

Our vision

Archaeopteryx, the Museum's most important fossil

We live in a time of extraordinary technological and scientific discovery, while societies face formidable environmental challenges.

The Museum - with its vast collections and pioneering research programme - is powerfully placed to engage audiences with the science they need to know and the decisions we need to make about our future.   

The Museum’s purpose is to challenge the way people think about the natural world  - its past, present and future. We aim to stimulate public debate about humanity's future and equip our audiences at every level with an understanding of science. We focus on three core themes:

  • Origins and evolution: the 4.5-billion-year history of our solar system, the Earth and life.
  • Diversity of life: today’s natural diversity among species, habitats and ecosystems.
  • Sustainable futures: the future of the natural systems that our society depends on.

Our purpose has never been more important or more urgent. Species and ecosystems are being destroyed faster than we can document them or understand their significance. The very resources on which modern society relies are under threat.

Our new Strategy to 2020 takes up these challenges. It describes how we will extend our impact through digital technology, on a national and international scale, and as a world-leading Museum in a global city.  

Support the Museum and our scientific research.

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