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<rdf:Description rdf:about="http://www.nhm.ac.uk/CalmView/record/catalog/DF/DIR/933/8/23" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:dc="http://purl.org/dc/elements/1.1/">
  <dc:title>Marketing Action Plan Proposal by Pannell Kerr Forster, 1986</dc:title>
  <dc:description>A copy of the 'Natural History Musuem Marketing Action Plan Proposal' February 1986, by Pannell Kerr Forster Associates Management Consultants. Accompanied by a letter from R. French highlighting the key takeaways.  </dc:description>
  <dc:date>Feb. 1986</dc:date>
</rdf:Description>